Privacy Policy

Valmont & CO — Privacy Policy (U.S. Only)

Last updated: September 22, 2025

This Privacy Policy explains how Valmont & CO (“Valmont & CO,” “we,” “us,” or “our”) collects, uses, discloses, and protects your information when you visit our website, make a purchase, or interact with us in the United States.

Scope: This Policy applies to visitors and customers located in the United States. We do not sell/ship outside the U.S. at this time.

1) Information We Collect

We collect the following categories of information:

  • Identifiers & Contact Information: name, email, phone number, billing and shipping addresses.

  • Order & Payment Information: items purchased, order numbers, transaction amounts, limited payment details from our payment processor (we do not store full card numbers).

  • Account Information: username, password, preferences, and support history.

  • Internet/Device Data: IP address, device and browser type, pages viewed, time on site, referring/exit pages, and similar usage data (via cookies, pixels, and similar technologies).

  • Marketing Communications: email/SMS preferences, interactions with our campaigns (opens, clicks).

  • Geolocation (approximate): derived from your IP (city/state-level), where permitted.

  • User Content: messages you send to customer support, reviews, survey responses.

We may combine information we collect from you with information from service providers (e.g., payment, analytics, fulfillment) to operate our store.

2) How We Use Your Information

We use your information to:

  • Provide and improve our services: process and deliver orders, handle returns/exchanges, provide customer support, personalize your experience, and maintain your account.

  • Security & fraud prevention: monitor, detect, and prevent fraudulent transactions or misuse of our services.

  • Analytics & performance: measure site performance, troubleshoot, and improve features and content.

  • Marketing & advertising: send you promotional communications (with your consent where required) and show you ads, including interest-based (behavioral) ads.

  • Legal & compliance: comply with applicable laws, regulations, and enforce our Terms.

3) Cookies, Tracking Technologies & Targeted Advertising

We use cookies, pixels, and similar technologies to enable essential site functions, understand usage, and support advertising.

  • Your choices: You can manage cookie preferences via our Cookie Preferences banner/center. Browser settings may also let you block cookies (site functionality may be affected).

  • Opt-out of targeted ads / “sale” or “sharing” of personal information: Use our footer link “Do Not Sell or Share My Personal Information / Opt Out of Targeted Ads.”

  • Global Privacy Control (GPC): Where required by law, we treat a valid GPC signal as a request to opt out of “sale”/“sharing” for cross-context behavioral advertising.

4) How We Disclose Information

We may disclose information to:

  • Service providers/contractors: e.g., payment processors, fraud prevention, hosting, analytics, customer support, logistics/shipping, email/SMS providers. These parties process information on our behalf pursuant to contracts.

  • Advertising/marketing partners: to facilitate measurement and delivery of ads (subject to your opt-out choices).

  • Business transfers: in connection with a merger, acquisition, reorganization, or sale of assets.

  • Legal, compliance, and safety: to comply with law, lawful requests, or to protect our rights, users, and the public.

We do not knowingly disclose sensitive personal information for inferring characteristics.

5) Your Privacy Rights (U.S. State Laws)

Depending on your state (e.g., California, Colorado, Virginia, Connecticut, Utah, and others as laws evolve), you may have rights to:

  • Know/Access the personal information we process about you;

  • Correct inaccurate personal information;

  • Delete personal information (subject to exceptions);

  • Opt out of: (i) sale of personal information; (ii) sharing for cross-context behavioral advertising; and/or (iii) targeted advertising;

  • Data portability;

  • Non-discrimination for exercising your rights;

  • Appeal a decision if we deny your request (where required).

How to exercise: Submit a request via our Privacy Request Form (if available) or email us at support@valmontandco.com with “Privacy Request” in the subject. We may need to verify your identity. You may use an authorized agent where permitted by law (we may require proof of authorization and verification).

California Notice at Collection: We collect the categories listed in Section 1 for the purposes in Section 2. We retain data as described in Section 8. We may “sell” or “share” identifiers, internet/activity data, and approximate geolocation to advertising partners for cross-context behavioral advertising unless you opt out (see Section 3).

6) SMS & Email Marketing (If Enabled)

By opting in to SMS or email marketing, you agree to receive messages from us. Message frequency varies. SMS: Reply STOP to cancel, HELP for help. Carrier rates may apply. You can also unsubscribe from emails via the unsubscribe link.

7) Children’s Privacy

Our website and products are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided us information, contact us to delete it.

8) Retention

We retain information for as long as necessary to fulfill the purposes described in this Policy, including to comply with legal, accounting, or reporting obligations, resolve disputes, and enforce agreements. When no longer needed, we take steps to de-identify or delete information in a reasonable timeframe.

9) Security

We implement administrative, technical, and physical safeguards designed to protect personal information. However, no security program is perfect, and we cannot guarantee absolute security. Please use unique, strong passwords and safeguard your account.

10) International Transfers

We operate in the U.S., but some service providers may process data in other jurisdictions. Where applicable, we use contractual protections and other safeguards consistent with applicable law.

11) Third-Party Links & Tools

Our site may link to third-party websites or include third-party tools (e.g., payment, analytics, social). Their privacy practices are governed by their own policies. We encourage you to review them.

12) Changes to This Policy

We may update this Policy from time to time. The “Last updated” date reflects the latest version. Significant changes will be posted on our site and, where required, we will notify you by appropriate means.

13) Contact Us

Valmont & CO
Email: support@valmontandco.com